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How to enjoy cricket on social media

Before continuing with this article, we would like to ask you a question: If you are a cricket fan looking to get more news on social media, why might you end up wanting to buy 50 followers on Instagram? This is a question that we will answer at the end of this article but, hopefully, as you read through it, you will be able to connect the dots and see where we are going with it. When it happens, you will understand just why something that may seem out of place right now can be a real game-changer in the long run.

Cricket on social media

There is a large number of people who have signed up to social media over the years. It is currently estimated that about three and a half billion people have an account on at least one social network. In addition to this, there is a healthy spread of social media users all throughout the globe. It is not something that is limited to countries in a specific continent or where a certain language is spoken. As the developing world begins to gain more access to the Internet and smart phones, this will inevitably lead to an increase in social media activity. How does this benefit cricket fans? Bearing in mind that some of the biggest cricket nations are in the developing world, the greater the penetration of social media in these countries, the more cricket fans there will be with access to news about cricket. This will result in more engagement and, in turn, more content. For those of you who are dying for their fix of cricket news, there is about to be a whole lot more of it coming along. As technology gains more ground in countries like India (with a population of 1.3 billion), Pakistan (200 million) and Bangladesh (160 million), the numbers of people looking for cricekt-related content is sure to soar.

Time for cricket

Now, more than ever, is the time to get involved in cricket on social media. In the next few years, a wave of new accounts from these cricket-mad countries will wash over social media and they will all be looking for content. At the time of writing, there are just under six million posts on Instagram using the #cricket hashtag. There is already an audience there for this topic but it is sure to grow. To get an idea of how social media’s power can be harnessed to get more attention for cricket, just look at the results that have been had in Australia. As these countries begin to become more connected, a similar campaign is sure to bear fruit in terms of followers and engagement.

Where to get your cricket news on social media?

Social media offers a more engaging and communicative approach to accessing news about cricket. Instead of just visiting a website and reading through the latest news, social media gives you the chance to interact with the story. You can comment on its content and give your own impressions, you can ask the person who wrote their take on the topic at hand and you can exchange ideas with other people who are interested in the story. In this way, social media is a far more active way to get your news. The interaction factor really makes you feel involved with the story. To be a part of this, you need to know where to look. As we mentioned above, hashtags can help you find your way. Hashtags can guide you in the direction of content that deals with your particular topic of interest. Here you can have a look at some of the most popular sites out there that offer cricket-related news. In addition to their websites, these pages are likely to have their own social media accounts so it is worth following them on the likes of Instagram, Facebook and Twitter. This way, you can keep track of what’s going on and interact with the latest stories as they happen.

Doing it yourself

If you believe that you have your own take on cricket and you are looking for an audience that wants to listen to it then you can always make a social media account of your own and go for it yourself. By doing so, you get to be in charge of the story and you get to share your thoughts and opinions about cricket with the wider world. There is an audience out there waiting for content and it is likely that that audience will grow. Now is the time to get started and get yourself noticed before the numbers of people coming online in cricket-mad countries begins to rise.

Paying for social media features

To get yourself noticed on social media, you need to have a profile that gets a lot of engagment from other users. This means getting views, likes and comments. This happens naturally but you will need a steady stream of it to get ahead. To do so, having a large number of followers is key. Having followers means you regularly get people viewing, liking and commenting on your content. To get followers, you need to have a strong presence. It is going to be a tough but there are always websites on hand that can help you out if you need it. Paying for followers is nothing new in social media and is an approach that will surely help you make an impression.

This article was brought to you by The Cricket Paper, the UK's best-selling cricket publication, on-sale every Sunday.
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