Vitality to sponsor 2024 County Championship

THE ENGLAND and Wales Cricket Board (ECB) and Vitality have announced the extension and expansion of their partnership for a further three years.

The announcement will see health and life insurer, Vitality, continue to be the title partner of men’s and women’s international T20s, the T20 Blast and recreational T20 cricket, alongside it being the official wellness partner of The Hundred and Test cricket. Vitality branding will also continue to be on all Hundred playing shirts and training wear.
The announcement also sees the current partnership expand-ed, to include ti...

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